An online hair and beauty products mobile application has been launched in Nairobi by a London based company Medigah London Hair. The company that deals in beauty products such as wigs is also eying other east African countries in its pursuit to dominate the region’s beauty industry.

The luxury hair vendor and salon, sells hair extensions, bundles and wigs in a variety of styles and colours. It specializes in high end virgin and raw wigs, which are custom- made in London. Additionally, they use high definition lace frontals to achieve a realistic and flawless outcome. It is the first company to introduce knotless high definition lace frontals in Kenya.

Medigah london Hair launch in kenya

The mobile application will allow subscribers to get products at discount cost and book services to make the customer journey simpler and stress free. This application will be available both on Android and IOS playstore and can be accessed via web too.

The company’s executive director Barbra Midega who is Kenyan born noted that their main aim is to contribute to the growth of the local salon industry through the platform that brings the hair and beauty community together.

“The online application’s special feature is that it will have a community of other salons on it which will enable subscribers to find their nearby salons and book for services from the platform.” said Ms Midega.

Their HD Lace and Bundle Package makes shopping for hair for a new wig super easy as one can purchase everything they need in one go. That includes three bundles and a closure of a client’s choice for one set price. In terms of quality, all the hair is 100 percent human and one can pick between Brazilian, Peruvian or Malaysian, with length varying from 12 to 30 inches.

Wigs business in Kenya has been on the rise since they have not only become a life saver for many women but an exciting way to switch up your look without committing to any major changes to your natural hair.

Many black women wear them not only to protect their own hair, which is usually braided into cornrows underneath, but for the freedom to experiment with different styles and textures. And with the wig industry evolving faster than ever, the quality of hair and the range of styles on offer has never been vaster.